Finally, it’s official. Star Entertainment India CEO Sameer Nair is joining NDTV to head its Hindi general entertainment channel business.

Nair joins NDTV Imagine Ltd as CEO and director, the company said in a statement. A subsidiary of NDTV Networks Plc, NDTV Imagine, a Hindi mass entertainment channel in which film director Karan Johar is a partner, will have an investment outlay of $106 million.

Nair, currently serving his notice period, signs off from his position as head of India’s largest broadcast network on 26 March. (more…)